Hotel Amsterdam Centre

Heineken Experience

The Heineken Experience in the former Heineken brewery at the Stadhouderskade is a major tourist attraction in Amsterdam. The museum tells the story about the history of the beer brewer and the brewing process during the years. You can follow a multi-media tour and consume refreshments during your stay in the museum café. The museum has been awarded a Thea award in the ‘Brand Experience’ category.


Location of Heineken Experience

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